Often times, when I am being interviewed by a prospective client, the interviewer will ask me “Why do you do what you do?” I relish the question, because it allows me to share the passion I have for and the diversity of my work.

By Danny Long

Throughout my life, I have always believed I have a responsibility to make the world a better place than it was when I arrived. I am very fortunate that in my careers, I have had great mentors who made me think about what I do, and the impacts my actions have on the future. Building on their investment in me, I too help mentor the next generation to continue the approach by encouraging them to think, do, and assess. The bottom line is I do what I do because it helps create positive impacts for people and their families. To me, this helps make the world a better place by helping improve quality of life both now and in the future.

I work for SMA because it allows me to meet and support great companies, corporate cultures, and fantastic people. Where else do I get the chance to: help a group of doctors obtain research funding for a HIV, Smallpox, and other virus treatment they helped pioneer; help a client offer a self-service portal for the world’s third largest financial institution; help develop an innovative offer for an international postal carrier’s services; help a major communications company develop an approach for the fast-forward development of a revolutionary product in its technology pipeline; and more?

Danny Long is a Principal Associate in SMA’s Capture Support and Proposal Development Practice, and has been a Proposal Manager or Capture Manager on multiple client engagements.

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