Your Q&A

Capture Support

How can a division of a major A&D contractor implement true long-term strategy beyond bottoms-up, product-line driven 5-year planning?


Dynamics around budgets, conflicts/threats, and competitors make long-term strategy development more challenging than ever. Segmentation offers a useful way to think about the distinct parts of a business—not necessarily based on products or customers, but on attributes such as nature of responsibility, frequency of competition, and technology domain. Long-term strategies appropriate for each of the segments that the division participates in have the greatest potential to be robust to the natural market dynamics.