Innovation
Innovation in Aerospace and Defense
Department of Defense (DoD) leadership and Aerospace & Defense (A&D) executives are recognizing that, notwithstanding past success, there is an innovation challenge in the industry today. We have insights into elements of repeatable innovation success based on work across multiple industries: broadening focus of efforts, approaches for sourcing of ideas, role of executive leadership, and managing a balanced innovation portfolio.We use this to design new approaches and co-create concepts that can have an impact on mission need, cost, and end-user satisfaction. New frameworks can open perspectives, help nurture a broader set of innovations that can have real competitive impacts, and guide investment of resources across the innovation portfolio.
Company Infrastructure
Profit Models
find ways to convert our offerings and other value-added services into revenue
Networks
allow us to take advantage of other companies' processes. technologies, and offerings
Structure
innovations focus on organizing assets—hard, human, or intangible—to create higher value
Process
innovates the activities and operations that combine to form our core offerings
Service Offering
Performance
addresses the value, features, and quality of our offering—not only of our new services, but updates and extensions
System
innovations deal primarily with how products and services are bundled to create robust and scalable packages
Client Experience
Service
ensures and enhances the performance, apparent value, and utility of our offerings
Channel
innovations encompass all the ways we connect our offerings with our customers and clients
Brand
helps clients and customers recognize, remember, and prefer our services to those of our competitors
Engagement
innovations are about understanding core aspirations of our customers and developing meaningful connections between us and them
Innovation Discipline
Using leading thinking on the discipline of innovation based on close collaboration with innovation pioneers, we have extensive innovation experience with leading defense contractors, creating and incubating innovations to strengthen their businesses. We develop and implement structures and processes to institute a sustained and repeatable innovation capability, and we ensure our clients' innovation capabilities and strengths are communicates in major proposals. In addition to client engagements, we have implemented these innovation tools to improve our own business.Representative Projects
- Innovation diagnostic for a leading defense contractor:
- Interviews of top executives to characterize perceived innovation successes and shortcomings
- Introduction of key success factors from other industries that enable repeatable success in innovation
- Transition of leading technologies into the marketplace for a top-10 defense contractor:
- Incubation of adjacent commercial businesses leveraging core capabilities
- Designed a structured innovation process to select and grow new non-core businesses
- NASA proposal support for a leading prime contractor to bolster their innovation story:
- Designed an “innovation engine” to explain how ongoing innovation would be accomplished
- NASA reviewer feedback—this was a distinctive capability that differentiated the proposal
- Incorporation of innovation principles and processes to improve competitiveness and reduce costs internally
Project Snapshot: Innovation Agenda for Growth
- Context: A major prime contractor was seeking new ways of creating differentiation in a competitive environment that defaulted to cost shoot-outs
Approach: Innovation agenda development:
- Characterized organization’s history of innovation, identifying the underlying elements of success
- Analyzed geopolitical and military future scenarios to select most relevant company capabilities and product offerings across multiple plausible futures
- Collaborative working sessions using innovation frameworks, complemented by primary and secondary research, to create a list of concepts and initiatives to create differentiation
- Articulation of an organizational innovation agenda based on a structuring of individual ideas into coherent innovation themes
- Impact: Innovation agenda was used by senior management to direct Independent Research and Development (IRAD) allocations and drive all parts of the organization to develop new ideas to support agenda